The water used in cotton farming is not included in the calculations above. Throughout the whole process to produce a pair of jeans, cotton cultivation has a huge importance dealing water consumption. Cotton cultivation is by far the most water-intensive process – and it makes up to 90% of the water footprint of a pair of jeans. Cotton's average irrigation depends primarily on the geographic location of the cotton field, and will therefore vary quite a bit.

According to a Textile Exchange report, organic cotton farming has the potential of reducing blue water consumption by 91%, compared to conventional cotton.

The 91% is debatable, as the geographical area plays an important role.

Conventional Cotton 

Numerous studies have shown that a t-shirt or a pair of jeans use thousands of liters of blue water to make.

Using conventional cotton, it takes around 7500 litres of water to make a single pair of jeans, according to the UN. Some studies show 10.000, 12.000 liters or more.

Organic Cotton

Unlike conventional cotton, organic cotton is mostly irrigated by rainwater and therefore uses less groundwater. Farmers rely on rain to water their crops, rather than extracting water from the ground. Cotton grown organically is produced without pesticides, herbicides, insecticides, or other chemicals such as fertilizers. Farmers use natural techniques to ward off insects and threats.

Today, less than one percent of the cotton grown globally is organic.

OUR DATA

At ORGANSK®, we have been able to map out 3 styles that are made of 100% of organic cotton, farmed 100% in Turkey, where most of our organic cotton is grown.

Our numbers are based on LCA data from our suppliers. Comparing our data with the industry standard of 7.500 liters, we do reach around 90% in savings regarding blue water consumption. As we also use recycled cotton in various styles, we estimate that the savings exceed 90% for a numerous newly manufactured ORGANSK® jeans.

As every ORGANSK® jeans becomes a new jeans, our savings will keep increasing.

HOW IS OUR COTTON BETTER?

At ORGANSK®, we ONLY use certified organic cotton and certified recycled cotton and fibers in all our products to fight the challenges that we all face.

Healthier Soil

Organic farming uses crop rotation, cover crops, and organic fertilizers instead of toxic pesticides.

Clean Water For Everyone

Groundwater, streams, and rivers are not poisoned by pesticides.

Safer For Humans

By replacing dangerous chemicals with natural alternatives and old-fashioned methods, farmers and consumers are spared dangerous levels of exposure.

Our organic cotton is grown without harmful chemicals. This leaves the air, soil and water free from contaminates that cause harm. It emits half the CO2 as compared to conventional cotton production - uses up to 62% less energy and less water to grow since organic cotton farmers typically utilize rain far more than irrigation.