360° Certified & More Sustainable Denim

Non-Toxic Fashion

Men's size chart

Men's size chart jeans

Low waist: Measure around the lower waist approximately 10 cm (4 in) under the natural waist (above your hip bones).

Hip: Measure around hip at the fullest part of buttocks.

Size	Hips (cm)	Low waist (cm)
26	84 - 86	75 -77
27	87 - 88	78 -79
28	89- 91	80 -82
29	92 - 93	83 -84
30	94 - 95	85 -86
31	96 - 97	87 -89
32	98 - 100	90 -91
33	101 - 103	92 - 94
34	104 - 106	95 - 96
36	107 - 110	97 - 101

If any of your measurement is on the borderline between two sizes, you can pick the smaller size for a tighter fit or the larger size for a looser fit.

Size	Hips (in)	Low Waist (in)
26	33 - 34	30 - 30
27	34 - 35	31 - 31
28	35 - 36	31 - 32
29	36 - 37	33 - 33
30	37 - 37	33 - 34
31	38 - 39	34 - 35
32	39 - 39	35 - 36
33	40 - 41	36 - 37
34	41 - 42	37 - 38
36	42 - 43	38 - 40

360° Certified

From the fields to cotton gin, to textile mills and product in hand - the process is ensured in terms of working conditions, sustainable initiatives and ecology. Every fiber and every fabric is certified better by one of the world's most stringent environmental certifications, including the official EU Ecolabel, Nordic Swan and GOTS.

Full Transparency

We believe that our customers have the right to know how, where and by whom the product is made. Every ingredient and process is 100% traceable.

Water Saving

Combining innovative technologies like Laser, e-Flow, Ozone and Atmos steam washes - we are reducing water & energy usage and use no toxic chemicals that can harm you or our planet.

Non-toxic cotton

No toxic chemicals are used in any process of our cotton farming. Every ingredient is supervised by accredited third-parties, such as GOTS & EU Ecolabel.

Step 1: Organic

Our jeans begin in the cotton fields, where farmers pick the cotton that will ultimately be used to create our denim material. We use certified organic cotton & recycled fibers to ensure that our actions lead to meaningful change.

Step 2: Low-impact Fabrics

Cotton to thread, thread to fabric: Our organic cotton is passed on to development of the fabric, using some of the greenest manufacturing technologies available. We use solely Swan-labeled and GOTS-labeled textile fabrics.

Step 3: Making the jeans

From fabric to Jeans: Processed using more sustainable techniques than traditional processes. Our jeans are cut, sewed and washed in GOTS certified factories.